Pause, reflect… act!
This month, Pablo and Antonella, co-founders of Agrow, participated in The Future of Food & Beverage event in Amsterdam, where the major transitions affecting the supply chains of food and beverage companies were discussed. Among them, one stood out as a priority: regenerative agriculture.
What was most interesting wasn’t just confirming its relevance, but seeing how this evolving approach raises as many questions as it does certainties. Amid metrics, sustainability commitments, and supply chain challenges, one key question emerged: what role does water play in regenerative agriculture?
💧 What role does water play in regenerative agriculture?
Although many corporate definitions of regenerative agriculture focus on soil health, carbon, and biodiversity, water is clearly part of the vision. In fact, 11 of the 18 companies analyzed in the study "Navigating Regenerative Agriculture in Corporate Climate Strategies" by the New Climate Institute include water use improvement in their definitions of regenerative agriculture.
Healthy soil requires balanced moisture to sustain biological activity; greater biodiversity demands functional habitats supported by water; and climate resilience largely depends on how we manage such a vital resource.
Uno de los principales desafíos que enfrentan hoy las corporaciones es asegurar la sostenibilidad a largo plazo de sus cadenas de suministro, dotándolas de la adaptabilidad y resiliencia necesarias para enfrentar el cambio climático, en especial el estrés hídrico. Esto solo es posible a través de la resiliencia hídrica, la cual se construye mediante prácticas que promueven la eficiencia en el uso del agua, entendiendo el rol del agua como eje de la agricultura regenerativa.
👉 Read more about water resilience in this article
Water efficiency is not a side note to regeneration: it is its driving force.
🤝 Regeneration means collaboration
Another clear idea that resonated at the event: no one can design regenerative agriculture practices alone. By definition, regenerative agriculture is a co-creation practice involving multiple actors: food companies, farmers, tech firms, researchers, and local communities. The definitions are not yet finalized, and this opens a unique opportunity to align incentives and build shared value.
Desde Agrow sabemos que el agua puede ser ese punto de encuentro común, capaz de reflejar impactos sociales, ambientales y productivos, y de conectar la estrategia corporativa con el impacto real en territorio.
🌍 Towards a regeneration with a water focus
Companies like Nestlé, Danone, AB InBev, and PepsiCo already include water in their definitions of regenerative agriculture. The trend is taking shape, and today we have a great opportunity to help shape it.
🔎 Agrow updates this month
📍 Agrow in Amsterdam
Check out the top 4 takeaways from Pablo and Anto at The Future of Food & Beverage!👉 See Linkedin post
🆕 New article published
We launched a new blog article that delves into possible initiatives to transform water stewardship
👉 Read it here
🔧 🔧 Our team in action
Installing sensors in one of our water offsetting projects.
👉 View the photos
Would you like to learn how to integrate efficient water use into your regeneration strategies?
¡Let’s talk!